Mark Parker (CEO Nike) x 032c

Recent de la debutul lansării noului magazin concept NikeLab și a modelului Nike Free Mercurial Superfly HTM, 032c prezintă un interviu cu Mark Parker (CEO Nike).

Mark discută printre altele despre ultimele modele care fac parte din proiectul HTM (Hiroshi Fujiwara, Tinker Hatfield și Mark Parker), genealogia tehnologiei Dynamic Fit sau conexiunea dintre ultimul proiect HTM și Nike Presto Roam 2002 HTM.

‘Yes. HTM is somewhat organic by design and that’s just how Hiroshi, Tinker, and I work together. We have other influences. We didn’t want it be some formulaic kind of thing, to have something out every six months. We wanted it to feel more natural. I think as you see HTM going forward, you’re going to see more and more performance design coming through. Sometimes it might be the first place that you see it.’


Via 032c

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